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Meet Jon Poff: An introduction to Kingsnake.com's new Owner
First update under new ownership

Press: Lizard Lovers As A Target Market

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Posted by W von Papineäu on August 05, 2002 at 19:52:39:

AD AGE.COM (USA) 05 August 02 Lizard Lovers As A Target Market - 'Reality' Pet Food Ads and Other Current Commercials of Note
Love Your Lizard
Client: Petco Stores
Brand: Pet food and supplies
Title: Lullaby, Pool & Photobooth
Agency: The Phelps Group, Santa Monica, Calif.
After running a casting call for "pet pamperers" in California, the Phelps Group produced six "reality" spots for Petco, the pet supplies store chain. All are as peculiar as they are memorable.

Video: http://www.adage.com/images/random/petcolizard_vid.jpg


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